Subscribe to our mailing list for design tips,
creative work and updates from us!
Lokal was tasked with redesigning the visual brand of Sydney Missionary and Bible College in the lead up to 2016 – the centenary year of the college.
Our brief was to celebrate entering into a centenary year with a rebrand. The core values of SMBC have remained the same since it’s inception and so a respect for history was needed. With such a rich history, the college has a diverse range of stakeholders passionate about the brand which was challenging while exciting.
The rollout of the rebrand included: refinement and clarity to a stronger new colour pallet, a recreated logo with strong references to the original, a focus on super close up photography alluding to the desire of the college to at the core affect the heart.
